Artificial intelligence -supported advertising tools allow advertisers to reach their target audience more easily.
Meta’s new advertising tool will provide advertisers the opportunity to prepare and change video ads shown to users on Facebook and Instagram. In the beginning of 2025, the vehicle is expected to be completed for global advertisers.
Priority will be given to video content
The priority for ad editing tools will be video content. Meta emphasizes two main features:
1) Video Expansion feature: This feature, which is used to expand the most upset rate of videos, is created “unseen pixels”.
2) Image Animation: This can be prepared especially videos from static images and videos can be used in services such as reals.
Meta’s new advertising tool aims to facilitate the business of advertisers.
Companies like Amazon and Tiktok also test artificial intelligence for the advertising space.
Stage Media
11-10-2024 14:49:46